How to Leverage Facebook’s Birthday Wishes to Create a Fundraiser
Did you know that Facebook sends out over 100 million birthday wishes every day? If this number is representative of the world at large, it makes sense to use that data to create a birthday fundraising campaign. After all, we’re all under the social obligation to wish our friends a happy birthday, and a birthday fundraiser would use that social obligation to turn sentiment into good. But what if we could leverage this sentiment in a more practical way?
When people post on Facebook, they can do so in several ways. One can post a text message, an image, or a gif. Facebook recommends festive emojis and stickers, but users can post in any creative format they like to make an impact. And Facebook is no different. There is no limit to what people can post on their Facebook wall. It is only a matter of determining the best way to do this.
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Another option is to create a Facebook story, which allows people to post a snapshot for 24 hours. Rather than posting a long-form blog post or a lengthy video, users can publish a snapshot of their lives. For example, a collection of birthday content can be posted on Facebook as a Facebook story. It’s up to you to share this content with your friends, but remember that it’s important to live a life with peace of mind and humbleness.
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